A Powerful New Mobile Ad Channel

Leverage the power of voice to reach a mobile audience

Download our Advertisers & Agencies mobile advertising datasheetIn today's competitive business environment, Advertisers and Agencies need to penetrate new markets, drive revenue and build brand recognition. With ever increasing advertising options, the competition for the consumer's attention is fierce - Apptera's Mobile Ad Network can help you rise above the "noise."

Our Voice & Visual MobileAd Marketplace allows you to harness the most targeted, relevant, and dynamic advertising capabilities available today. By combining the focused and intimate nature of audio ads with the latest in mobile SMS messaging (such as text message reminders and links to WAP pages), Apptera enables you to speak directly to the consumers you desire. The precision of our mobile targeting capabilities and the relevance of your messages will give you a Voice that separates you from the crowd and elevates your brand or service above the "noise."

Relevant, Targeted and Focused Mobile Advertising

Reach 250 million movie-goers on the Apptera Movie ChannelReach active Mobile Generation users on the Apptera Mobile Gen Channel

Unlike other forms of advertising (such as TV, radio, direct mail, banner ads, keyword ads or billboards), Apptera Mobile Ads get high response rates because:

  • Callers have implicitly opted-in
    • Their "mental door" is unlocked
  • Callers are actively listening
    • You have their undivided attention
  • Ad delivery can be targeted and scheduled on a granular level
    • 100% guaranteed delivery of ad impressions 
    • Targeting based on geography, location, and preferences
    • Scheduling based on day-of-week and time-of-day
  • Apptera MobileAds are interactive
    • Dynamically send text messages can contain SMS coupons, driving directions and links to video content and mobile sites
    • Route callers directly to your call center or place of business

 

So, how does this whole thing work?

Simple.  You have a message and our Publisher's have an audience that wants to hear it.  Through our MobileAd Xchange, Apptera provides a one-stop solution for creating, uploading, and deploying voice and visual ads to a targeted mobile audience. 

Key Capabilities include:
  • Access one web-based interface to manage all Publisher and client accounts
  • Manage one budget across all Voice campaigns
  • Create a single ad - deploy on multiple Publisher platforms
  • Select Publishers and manage campaigns with advanced targeting functionality
  • Generate reports across all campaigns and at an individual level
Publisher types include:
  • Ticketing Services (Movies & Events)
  • Social Media & Networking Sites
  • Voice 2.0 & VoIP Providers
  • Free-411 Services
  • Telecommunications Providers
  • Enterprises